In Praise of PledgeBanking: A way to engage citizens in improving their communities
8 October 2010 Leave a comment
PledgeBanking is something designed to help people get things done. It is based on the premise that a lot of good things don’t happen because there aren’t enough organised people to do them. So PledgeBanking allows people to set up pledges and then encourages other people to sign up to them. A pledge is a statement of the form ‘I will do something, if a certain number of people will help me do it’. The creator of the pledge then publicises their pledge and encourages people to sign up. Examples have been such things as
‘I will start recycling if 100 people in my town will do the same’; ‘I will organise my child’s school play if 3 other parents will help’; ‘I will build a useful website if 1000 people promise to contribute to it’
You can start a pledge for almost anything you like (as long as it is not illegal) and see if you can get others to commit to it. Tony Blair started a pledge himself, to become patron of a community sports club if 100 notable figures will do the same, which succeeded.
I have written about the ongoing movement in public services, local government and public administration towards a collaborative model where citizens and government are partners in service development and delivery. There is no one specific way to achieve this but PledgeBanking is another example of how this is ongoing. Engaging citizens in local decision making, service development and delivery as well as additional civic action to improve the area they live in.
Visit the website at pledgebank.com










